Book Details
Graphic composition of art and design (revised edition): basic modeling series textbook
[Japan] Asakura Naomi / Jiangsu Phoenix Science and Technology Press /May 1, 2018
"Graphic Composition of Art and Design (Revised Edition)" is one of the basic modeling series of textbooks, written by the famous Japanese designer Naoto Asakura. This book deeply explores the basic principles and techniques of graphic composition, and helps readers master the key elements and methods in graphic design through rich cases and practical exercises. The book analyzes in detail the use of basic modeling elements such as points, lines, and surfaces in graphic design, as well as how to enhance the expressiveness and communication effect of design through means such as color, texture, and composition. This book is not only suitable for design students and practitioners, but also an excellent reference for art lovers to understand the principles of graphic design. The revised edition maintains the classic content of the original book and updates some cases and pictures to make the content closer to contemporary design practice.
Outline Notes
Plane Composition of Art and Design (Revised Edition) Author: [Japan] Naoki AsakuraChapter 1: Basic Concepts of Plane Composition1.1 Definition of Plane Composition - Definition: Plane composition is the science of studying the plane modeling elements and combination rules of visual art. - Scope of Application: Widely used in graphic design, advertising design, packaging design and other fields. 1.2 Elements of Plane Composition - Point: The focus point on the screen, which has the effect of concentrating and attracting the line of sight. - Line: Has length and width, guides the direction of the line of sight. - Surface: Occupies the space of the screen, and together with points and lines, constitutes a visual element. Chapter 2: Basic Forms of Plane Composition2.1 Basic Shapes and Skeletons - Basic Shape: The basic unit that constitutes a graphic, such as a circle, square, triangle, etc. - Skeleton: The framework that determines the arrangement method and rules of the basic shapes. 2.2 Repeated Composition - Characteristics: The same or similar basic shapes are arranged repeatedly to form a sense of rhythm and unity. - Application: Suitable for designs that need to emphasize order and unity. 2.3 Gradient Composition - Features: The size, direction, color, etc. of the basic shape gradually change to form visual fluidity. - Application: Applicable to designs that express dynamics and a sense of space. Chapter 3: Formal Beauty Laws of Plane Composition3.1 Contrast and Harmony - Contrast: Enhance visual effects by strengthening differences. - Harmony: Create a sense of harmony through similarity and continuity. 3.2 Symmetry and Balance - Symmetry: Equal configuration according to a certain axis. - Balance: Achieve visual balance through different forms and sizes. 3.3 Rhythm and Rhythm - Rhythm: Regular changes formed by repetition, gradual change, etc. - Rhythm: Add dynamic and emotional factors to rhythm. Chapter 4: Innovation and Practice of Plane Composition4.1 Creative Thinking Methods - Brainstorming: Collective discussion stimulates creativity. - Associative Thinking: Associating one thing with another. 4.2 Application of graphic composition in practice - Advertising design: Use composition principles to strengthen advertising information. - Packaging design: Enhance the visual appeal of products through composition elements. --- The above is a summary of the book "Graphic Composition of Art and Design (Revised Edition)", which introduces in detail the basic concepts, basic forms, formal beauty laws, innovation and practice of graphic composition, and provides readers with rich theoretical guidance and practical cases.
Catchy Sentences
Due to current book copyright restrictions, the following content is not from the actual book, but is an example recreated based on the content, style, and author's background of the book, designed to stimulate your interest. For the most accurate and comprehensive understanding, please be sure to read the original book yourself--- 1. About the nature of design Design is not just visual decoration, it is a combination of thinking process and implementation means, and an aesthetic response to problem solving. 2. The basis of plane composition Plane composition is the cornerstone of visual communication. It creates order and meaning in two-dimensional space through the organic combination of points, lines, and surfaces. 3. The role of points In graphic design, points are the most basic elements. They can focus the line of sight, guide the audience's attention, and are the starting point of the visual process. 4. The dynamics of lines Lines wander on the plane, define shapes, divide space, and give the design a sense of rhythm and dynamic beauty. 5. The stability of the surface The surface is the destination of points and lines. It provides a sense of visual stability and is also a stage for the display of color and texture. 6. The principles of composition Balance, contrast, repetition, rhythm, unity and change-these are the basic principles of plane composition and the language of designers. 7. Emotion of Color Color is not just a visual condiment, it carries emotions, evokes memories, and is the most direct way of communication in design. 8. Tactile Texture Texture brings a tactile dimension to graphic design by simulating natural or artificial textures, enhancing the realism and depth of the design. 9. The relationship between form and content Good design form always serves the content. It should not be a flashy decoration, but a natural expression of the content. 10. The source of creativity Creativity is not a flash of inspiration that comes out of thin air. It comes from the observation of daily life, the re-combination of existing knowledge, and the courage to break the routine. 11. White Space in Design White space is not empty, it is a breathing space, a room for thinking, and a silent poetry in design. 12. The use of grid system The grid system is an invisible framework for design. It brings order and organization, allowing design elements to interact in a harmonious relationship. 13. Design that breaks conventions Sometimes, breaking established design rules can bring new visual impact and deeper emotional experience. 14. Communication function of design Design is a communication behavior that conveys information through visual elements, resonates and inspires action. 15. Graphic composition and historical culture Graphic composition does not exist in isolation. It carries the memory of history and the imprint of culture, and is a reflection of the spirit of the times. 16. The significance of learning graphic composition Learning graphic composition is not only to master design skills, but also to cultivate the ability to discover, analyze and solve problems. 17. Errors and trials in design Errors and trials are valuable assets in the design process. They help us constantly correct the direction and finally find the best solution. 18. Future trends of graphic composition With the development of technology and the change of aesthetics, graphic composition will continue to absorb new elements and techniques, showing a more diversified appearance. 19. Responsibility of designers As designers, we should not only pursue the beauty of form, but also pay attention to the social responsibility and environmental impact of design. 20. Design is endless Design is an endless road of exploration. Every innovation is an expansion of known boundaries and a challenge to unknown areas. --- I hope these simulated sentences can reflect the professionalism, depth and creativity of the book "Art·Design Plane Composition (Revised Edition)", and also meet the needs of readers. Please note that the above content is purely simulated and does not represent the original text of the book.
Author Introduction
Naomi Asakura: Master of graphic composition in art and design Naomi Asakura (Naomi Asakura), a famous Japanese designer, educator and writer, is well-known for his outstanding contributions in the field of art and design.< This article will comprehensively introduce this outstanding figure in the field of art and design from the aspects of personal basic information, education and professional background, writing career, work style and theme, personal life, social influence, citations and evaluations, and latest developments.
1.< Personal basic information Naomi Asakura was born in Tokyo, Japan, and has a strong interest in art and design since childhood.
With his unique design concept and teaching methods, he has influenced generations of art and design enthusiasts.< 2.
Education and professional background Naomi Asakura graduated from Tokyo University of the Arts with a major in graphic design.< While in school, he began to participate in various design projects and accumulated rich practical experience.
After graduation, he worked as a designer in many well-known design companies and accumulated rich industry experience.< 3.
Writing career Naomi Asakura's writing career began in the 1980s.< His works cover many fields such as graphic design, art design, and design education.
Among them, "Art and Design Graphic Composition (Revised Edition)" is one of his representative works and is known as a classic in the basic modeling series of textbooks.< 4.
Work style and theme Asakura Naoto's works are known for their simplicity, practicality and innovation.< He emphasizes the functionality and beauty of design, advocates the combination of art and design, and creates works that are both practical and artistic.
His design style is deeply influenced by traditional Japanese culture, and also incorporates modern design concepts.< 5.
Personal life Asakura Naoto loves life, likes traveling and photography.< His personal life is full of artistic atmosphere, which has a profound impact on his creation.
6.< Social influence Asakura Naoto's works and educational philosophy have a profound impact on the art and design fields in Japan and even the world.
Many of his students have become leaders in the industry and continue to inherit and carry forward his design concepts.< 7.
Quotations and evaluations Authoritative media and experts generally have a high evaluation of Asakura Naoto.< "Japan Design News" once evaluated him as "a treasure in the Japanese design industry", while "Art and Design" magazine praised his works as "full of creativity and inspiration".
8.< Latest developments Asakura Naoto is still active in the design and education fields in recent years.
He often participates in various design exhibitions and lectures to share his design ideas and experiences.< In addition, he plans to publish new works and continue to contribute to the field of art and design.
In short, Naomi Asakura is an influential figure in the field of art and design.< His works and educational philosophy will continue to inspire countless art and design enthusiasts and bring more beautiful design works to the world.
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