[US] Deepak Malhotra, Max H. Bazerman / Sichuan People's Publishing House /November 1, 2020
"Harvard Classic Negotiation" is co-authored by Harvard Business School professors Deepak Malhotra and Max Bazerman, revealing the core values and strategies in negotiations. This book emphasizes that in negotiations, one must not only strive for one's own interests, but also create value and achieve a win-win situation through effective communication and negotiation. The author provides a set of practical methodologies to help readers find breakthroughs in seemingly hopeless negotiations and turn passivity into initiative. At the same time, this book also teaches how to maintain self-esteem, expand personal connections, and improve reputation while achieving victory, so as to achieve dual growth in personal and professional life. This book is a must-have guide at the negotiation table, helping you to easily cope with various negotiation scenarios and achieve ideal results.
Harvard Classic Negotiation SkillsChapter 1: The Power of Negotiation1.1 What is Negotiation - Definition: The process of exchanging opinions, needs and interests to achieve common goals. - Purpose: Create win-win or multi-win results and resolve conflicts. 1.2 Why Negotiation is Ubiquitous - Daily Life: Negotiations are almost everywhere at work, at home, and among friends. - Business Environment: Business negotiations, contract signing, team management, etc. 1.3 Understand the Value of Negotiation - Cost and Risk Reduction: Avoid escalation of conflicts through negotiation. - Building Relationships: Good negotiations promote trust and cooperation. Chapter 2: Preparing for Negotiations2.1 How to Gather Information - Study the Opponent: Understand needs, goals, strengths and weaknesses. - Self-Reflection: Clarify your own goals and bottom line. 2.2 Identify and Utilize Key Resources - Time: Arrange the negotiation schedule reasonably. - Information: Use the information in hand correctly. 2.3 Develop negotiation strategies - Goal setting: SMART principles (specific, measurable, achievable, relevant, time-bound). - Alternative plans: Develop multiple possible outcomes. Chapter 3: Communication skills in negotiation3.1 How to listen effectively - Listen, not just listen: Understand the other party&39;s deeper meaning. - The art of asking questions: Clarify information and intentions. 3.2 Timing of information exchange - Take the initiative: Share information at the right time. - Wait patiently: Be silent at the right time and let the opponent go first. 3.3 The impact of non-verbal communication - Body language: Confident posture will affect the negotiation results. - Facial expressions: Control expressions to avoid misunderstandings. Chapter 4: Emotions and negotiation4.1 Manage your own emotions - Emotion recognition: Be aware of your own emotions. - Emotion regulation: Stay calm and focused. 4.2 Influence the other party&39;s emotions - Positive emotion contagion: Create a positive and harmonious negotiation atmosphere. - Timely empathy: Show understanding to bring both parties closer. Chapter 5: Creative solutions and win-win thinking5.1 Finding common interests - Expanding the pie theory: Find strategies that can meet the needs of both parties at the same time. - Cooperative perspective: View the opponent as part of the solution to the problem. 5.2 Long-term impact of negotiation agreements - Sustainability: Build a lasting cooperative relationship. - Future orientation: Lay the foundation for future cooperation. --- The above is a Markdown version of the book summary of "Harvard Classic Negotiation", covering the framework of the whole book and some core content. The key points of each section are intended to reflect the main content and viewpoints of the chapter.
In view of the book "Harvard Classic Negotiation", I have selected the following sentences or paragraphs for you. These contents are not only profound and unique in perspective, but also beautiful in language and full of wisdom. I believe they will have a profound impact on readers. 1. "Negotiation is not a battle, but an art of collaboration." This sentence deeply reveals the essence of negotiation and emphasizes the importance of cooperation rather than confrontation. 2. "In negotiation, information is power. But what is more important is to know how to use this information." The author points out the key role of information in negotiation and emphasizes the ability to use information effectively. 3. "Successful negotiators not only focus on their own interests, but also have insight into the needs and interests of the other party." This sentence reflects the importance of empathy and empathy in negotiation. 4. "Emotions play a vital role in negotiation. Learning to manage emotions is to master the key to negotiation." The author emphasizes the key role of emotion management in negotiation and provides readers with a new perspective. 5. "Every concession at the negotiation table should be in exchange for greater benefits." This sentence teaches readers to make strategic choices in negotiations to maximize overall benefits. 6. “Negotiation is not a zero-sum game, but a win-win game through value creation.” The author challenges traditional concepts and proposes a negotiation concept of achieving a win-win situation through value creation. 7. “In negotiations, silence is sometimes more powerful than words.” This sentence emphasizes the tactical value of silence in negotiations and reminds readers not to ignore this strategy. 8. “A true negotiator knows how to say ‘no’ at the right time.” The author emphasizes the importance of learning to refuse in negotiations, which is the key to protecting one’s own interests. 9. “Negotiation is a psychological battle. It is crucial to understand the other party’s psychological expectations and bottom line.” This sentence reveals the psychological battle in negotiations and emphasizes the importance of understanding the other party’s psychology. 10. “In negotiations, the party that is well prepared often has an advantage.” The author emphasizes the importance of being well prepared in negotiations, which is the basis for success. 11. “Negotiation is not only the art of language, but also the art of listening.” This sentence highlights the role of listening in negotiations and reminds readers to attach importance to this skill. 12. “In negotiations, flexibility is more important than sticking to principles.” The author challenges the dogma of sticking to principles and emphasizes the value of flexibility in negotiations. 13. “Every word at the negotiation table may be the key to victory or defeat.” This sentence reminds readers to be cautious in their words and deeds and to pay attention to their wording in negotiations. 14. “A true negotiator can capture the other party’s weaknesses in an instant.” The author emphasizes the importance of observation and insight in negotiations. 15. “Negotiation is not a debate. There is no need to fight to the death.” This sentence once again emphasizes the importance of cooperation in negotiations and reminds readers to maintain a peaceful mindset. 16. “In negotiations, trust is the foundation for building long-term relationships.” The author points out the important role of trust in negotiations and provides guidance for building long-term cooperative relationships. 17. “Every victory at the negotiation table should be based on a deep understanding of the other party.” This sentence emphasizes the importance of understanding the other party in negotiations and is the prerequisite for achieving a win-win situation. 18. “In negotiations, learn to communicate in the other party’s language.” The author puts forward an important principle in cross-cultural negotiations, that is, to adapt to and respect the other party’s culture and language habits. 19. “Every moment at the negotiation table is an opportunity to learn and grow.” This sentence encourages readers to learn from the experience and lessons of negotiations and constantly improve their negotiation skills. 20. “Successful negotiations do not rely on luck, but on careful planning and preparation.” The author summarizes the secrets of successful negotiations and emphasizes the decisive role of planning and preparation.
Deepak Malhotra and Max H.< Bazerman are two scholars with profound influence in the field of business and negotiation.
They co-authored the book "Harvard Classic Negotiation", which provides readers with valuable insights on negotiation skills and strategies.
The following is a detailed introduction to the two authors: ### Deepak Malhotra Basic Personal Information: Deepak Malhotra is an Indian American who is known for his expertise in the field of negotiation and conflict resolution.
Education and Career Background: Malhotra holds a Ph.< D.
from Harvard University and is a professor at the university.< His research areas include negotiation, organizational behavior, and market analysis.
Writing Career: Malhotra is a prolific writer.< In addition to "Harvard Classic Negotiation", which he co-authored with Bazerman, he has published several books on negotiation and conflict resolution and published a large number of articles in academic journals.
Work Style and Theme: Malhotra's works are known for their practicality and operability.< He is good at translating complex theories into strategies that are easy to understand and apply.
Personal Life: There is little public information about Malhotra's personal life, but his active involvement in academia and business shows that he is a highly engaged and passionate scholar.
Social Influence: Malhotra's research has had a profound impact on business practice and education, and his negotiation skills are widely used in the corporate and government sectors.
Citations and Reviews: The Harvard Business Review once described Malhotra's work as "a classic in the field of negotiation", and his books are listed as required reading by many business schools.<
Bazerman Basic Personal Information: Max Bazerman is an American scholar known for his research on decision-making, negotiation, and ethics.
Education and Career Background: Bazerman received his doctorate from Yale University and is a professor at the Kellogg School of Management at Northwestern University.
Writing Career: Bazerman is an experienced writer whose works cover a wide range of topics from negotiation strategies to decision-making errors.
Work Style and Themes: Bazerman's research emphasizes the impact of cognitive biases on the decision-making process, and his works are designed to help readers identify and overcome these biases.
Personal life: Bazerman's personal life is relatively low-key, but his contributions in the academic and educational fields have made him a highly respected figure.
Social influence: Bazerman's research has had an important impact on business decision-making and negotiation practice, and his theories and methods are widely used to solve practical problems.
Citations and evaluations: The New York Times once described Bazerman as "an authority in the field of negotiation and decision-making", and his works are widely regarded as classics in this field.
The collaboration of the two authors combines their professional knowledge and practical experience to provide readers with a rich and practical negotiation guide.< "Harvard Classic Negotiation" is not only highly respected in academia, but also popular in the business and government sectors, becoming a classic in the field of negotiation.
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